NW Valley Times

College basketball fans are eagerly anticipating the NCAA Men’s Final Four, set to take place in the Valley. The event promises to not only entertain fans but also provide a boost to businesses in the region. According to a local resident, it's a great way for locals to enjoy the "madness" in their own back yard.

One of the highlights of the Final Four weekend is the Fan Fest at the Phoenix Convention Center from April 5 to 8. Visitors can kick off their weekend with this exciting event, with discounted tickets available using the code “24GAMEON”. As an added bonus, children aged 12 and under can attend for free.

Young basketball enthusiasts in Arizona also have the opportunity to participate in the Final Four Dribble in downtown Phoenix on April 7. Every participant will receive a t-shirt and an NCAA-regulation Wilson basketball. Registration for this event can be done online.

Fans can also catch the Final Four teams in action during their practice sessions at State Farm Stadium. Attendance and parking are free on Friday, April 5, for Reese’s Men’s Final Four Friday.

In addition to the basketball action, attendees can enjoy free live concerts from top touring acts at the March Madness Music Festival, happening from April 5 to 7 at Hance Park in downtown Phoenix.

For more information on these events and how to get involved, visit the official Final Four website.